1922 Montgomery Ward Riverside Tires Bargain Book Catalog Vintage Auto Ephemera
Original 1922 Montgomery Ward Co. Bargain Book of Riverside Tires, Tubes, and Batteries
Up for sale is an authentic, original 1922 mail-order catalog supplement issued by Montgomery Ward and Co. from their New York City branch at 309 Sixth Avenue. This rare piece of early automotive history is titled the Bargain Book of Riverside Tires, Tubes, and Batteries and is packed with incredible period illustrations, product details, and historical pricing from the dawn of the mass-production automotive era. 18 pages.
Component and Content Details:
Front Cover: Features a striking illustration of a gentleman reviewing the catalog alongside a large graphic of a Wards De Luxe Storage Battery, a heavy-duty inner tube, and a classic Riverside Cord tire. Marked with a 1922 Montgomery Ward and Co. copyright.
Tire Selection: Includes detailed pages highlighting Riverside 6,000-Mile Fabric Tires and Riverside Cord 10,000-Mile Tires. Shows cross-section breakdowns of tire construction including the tread, breaker strip, cushion stock, fabric, and friction stock.
Vehicle Fitment: Specifically lists bargain pricing for popular cars of the era including the Ford Model T (30x3 and 30x3.5 sizes), Maxwell, Chevrolet 490, Overland, Dort, and others.
Back Pages and Graphics: Features a comprehensive 50th Anniversary Montgomery Ward historical brief celebrating their founding in 1872, alongside an original illustrated United States map detailing early Parcel Post shipping zones and charges.
Condition Notes: This antique catalog is in good, complete vintage condition. It exhibits minor edge wear, light handling creases, and natural age-toning to the paper, all consistent with a 100-plus-year-old automotive booklet. The binding remains intact, and all pages are fully legible with sharp text and crisp black-and-white graphics. Please review the high-resolution photographs carefully to assess the precise cosmetic condition.
Dimensions:
Width: Approximately 8.25 inches
Height: Approximately 10.5 inches
Selling as pictured 070926GP